Jumat, 27 Mei 2011

Common Mistakes To Avoid When Designing SEO Standards-Compliant Websites

By Sonny Bishop


Are you considering SEO as your chief Internet marketing strategy? If yes, then you'll find the information below interesting and beneficial.

Individuals enter keywords into search engines with a fervent hope that they can get the exact information they are searching for in the top five or ten list of the search engine results. Individuals commonly check out only the top result list because searching the entire list for specific keyword would mean a waste of time. User patience after all lasts only seven seconds as far as web searching is concerned.

If the accessibility of a company website is that fundamental in getting on top of search engines' result list, how can online entrepreneurs ensure that their website is findable? Compliance to web standards is one of the proven SEO Internet marketing strategies because web designers discovered that search engines reward standards-compliant websites.

Compliance with SEO web standards could also mean avoiding the common mistakes that web developers commit when designing their clients' website, right? The three most common mistakes that online business should avoid in order to make their Internet marketing plans achievable are the following:

Don't choose a graphic-driven website over a text-driven website. Search engine spiders cannot read graphics; they perceive graphics as either unreadable or jumbled codes. Graphic-driven websites do enhance the appearance of the website. But if it is the reason for losing the chance to be indexed by spiders, it would be a lot better to design a clean and simple text-driven company website.

Don't permit broken links weaken your online marketing strategies. Spiders perceive Internet pages with broken links as poorly managed websites.

A website with a Flash home page does not adhere to SEO web standards. Spiders cannot read graphics. So don't fool yourself that it can understand interactive graphic designs like Flash.

The web standards for SEO serve as the guidelines in determining the usefulness of the Internet sites submitted to search engines. It is thus quite understandable that spiders favor standards-compliant websites when indexing online pages.




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